Ahmedabad-based Harit Zaveri Jewellers has introduced its Shagun collection in January 2026, targeting wedding-related gifting demand with 22K gold jewellery designed for ceremonial and long-term wear.

Harit Zaveri Jewellers introduced its 14kt Polki Edit in December 2025, expanding its polki jewellery offerings with lightweight designs positioned for weddings, parties and occasion-led demand across retail markets.

Today’s bride is rewriting the rules of bridal jewellery. She values individuality over tradition, versatility over volume, and emotional meaning over excess — creating a major shift in how retailers and manufacturers design, curate, and sell.

Jos Alukkas launches Shubha Mangalyam, a bridal jewellery collection blending South Indian temple artistry with contemporary finesse, unveiled by brand ambassador Keerthy Suresh, celebrating heritage, craftsmanship, and wedding tradition.

Harit Zaveri Jewellers launches Jamanvar, a 22ct gold bridal collection inspired by a cherished Gujarati pre-wedding tradition, offering heritage-inspired, lightweight designs starting from 20 grams for modern wedding shoppers.

Harit Zaveri Jewellers launches Lagan, a versatile bridal jewellery collection inspired by India’s cultural heritage, celebrating the bride and her loved ones with timeless gold craftsmanship, heirloom appeal, and contemporary wedding elegance.

PP Jewellers by Pawan Gupta launches its new Bridal Jewellery Collection, blending gold, diamonds, polki, and kundan in exquisite handcrafted designs that celebrate tradition, individuality, and modern bridal elegance.

This wedding season, Harit Zaveri Jewellers unveils Lagan, a captivating bridal collection that celebrates love, family, and the timeless traditions woven into every Indian wedding. Inspired by royal textiles, intricate embroidery, and architectural grandeur, Lagan brings together artistry, heritage, and modern elegance — offering versatile gold and Polki jewels designed for the bride and every woman who shares in her joyous journey.

The new bridal collection celebrates individuality, legacy, and transformation through heritage-inspired design

As the festive season approaches, Mia by Tanishq, one of India's leading fine jewellery brands, unveiled its latest collection, 'Manifest'

This festive season, Reliance Jewels is ringing in Diwali with a dazzling new collection, marking a first-of-its-kind collaboration with Bollywood icon Raveena Tandon and her daughter, Rasha Thadani, as the brand’s inaugural ambassadors.

Zoya, the luxury jewellery brand from the House of Tata, has unveiled its new collection Whispers from the Valley, inspired by the breathtaking landscapes and changing seasons of Kashmir.

Kalyan Jewellers has introduced a new Art Nouveau-inspired collection that reimagines the elegance of early 20th-century European design through the lens of Indian craftsmanship. Featuring flowing gold forms, floral motifs, and sculptural details, the line celebrates jewellery as wearable art, blending heritage with modern sophistication.

PP Jewellers by Pawan Gupta launches its Navratri Hues festive jewellery collection, celebrating the nine colours of Navratri through a range of gold, diamond, polki, and gemstone pieces. The collection combines tradition with contemporary elegance, offering statement chokers, layered rani haars, jhumkas, and everyday wearables, perfect for gifting or festive wardrobe additions.