Dhirsons Jewellers, Dhiraj Dhir Group, launched the ‘Heartbeats & Heirlooms’ diamond and gold collection on February 11, 2026 in New Delhi, targeting Valentine’s Day gifting and long-term wear segments.

Dhirsons Jewellers Pvt. Ltd. has introduced its Temple Treasures jewellery collection at its Lajpat Nagar flagship store in New Delhi on February 5, 2026, highlighting traditional temple-inspired gold designs for ceremonial wear.

EKARAA enters India’s fine jewellery market with the opening of a 6,700 sq. ft. flagship store in Mumbai on February 5, 2026, marking its retail debut and global headquarters.

Bhima Gold has launched the Bhima Brilliance Diamond Jewellery Festival from December 8 2025, to January 11 2026, across India, targeting increased diamond demand from returning NRIs during the festive period.

Today’s bride is rewriting the rules of bridal jewellery. She values individuality over tradition, versatility over volume, and emotional meaning over excess — creating a major shift in how retailers and manufacturers design, curate, and sell.

A vibrant new edit of ruby, emerald and sapphire jewellery, PP Jewellers by Pawan Gupta’s latest collection blends heritage craftsmanship with modern luxury, crafted for every celebration of the wedding season.

VBJ Since 1900 introduces Avatara, a contemporary design chapter that redefines heirloom jewellery through modularity, fluidity and purpose-led wearability, aligning legacy craftsmanship with the many roles of today’s woman.

Indian jewellery retail is undergoing a quiet but powerful shift. Consumers are not buying for rituals or gold value anymore — they are buying for identity, wearability, and emotional connection. Retailers must adapt or risk falling behind.

Zaveri Bros strengthens its South Indian luxury footprint with a new boutique in Bengaluru’s Sadashivanagar and introduces its precision-cut Hearts & Arrows diamonds, unveiled by the Mysore princesses.

VBJ Since 1900 continues its iconic Jhumka Festival, presenting over 2,000 designs that blend heritage artistry and contemporary elegance, reflecting the brand’s legacy, craftsmanship, and deep cultural resonance across generations.

Harit Zaveri Jewellers launches Lagan, a versatile bridal jewellery collection inspired by India’s cultural heritage, celebrating the bride and her loved ones with timeless gold craftsmanship, heirloom appeal, and contemporary wedding elegance.

Hazoorilal Legacy unveils its latest annual showcase, The Legacy Collection 2025–2026, presenting an exquisite selection of gemstones, diamonds, polki, and gold jewellery that reflects refined artistry, heritage excellence, and contemporary elegance.

Golubhai Badalia Diamonds , Kolkata, operates on both sides of the trade — as a manufacturer and as a retailer. The company offers valuable insights into how India’s festive season shapes the future of design, production, and consumer trust.

Customisable pieces blend timeless craftsmanship with modern bridal style